Frontier — Telecom Services Website Redesign
Case study by Ameer Hamza
High-performance enterprise website redesign for a major U.S. telecom provider, optimizing core web vitals and customer journeys.
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Overview
Frontier is a leading U.S. telecommunications provider delivering high-speed internet, phone, and digital TV services. This large-scale digital overhaul focused on modernizing the corporate web architecture, streamlining service exploration, and enhancing self-service account management capabilities to reduce user friction.
What I built
- Mobile-first responsive layouts ensuring flawless visual consistency across all viewports
- Advanced service discovery featuring interactive broadband plan comparisons and coverage checkers
- High-performance caching and code-splitting strategies optimizing LCP, FID, and CLS metrics
- Streamlined self-service customer account portal for billing management and support tickets
- Continuous A/B testing implementations on key conversion call-to-actions (CTAs)
Role
Front-End & Full-Stack Developer — Developed modular React components, integrated Contentful CMS for dynamic content operations, and optimized Core Web Vitals to achieve sub-3s page loads.
Project FAQ
- What is Frontier — Telecom Services Website Redesign?
- High-performance enterprise website redesign for a major U.S. telecom provider, optimizing core web vitals and customer journeys.
- What was Ameer Hamza’s role on Frontier — Telecom Services Website Redesign?
- Front-End & Full-Stack Developer — Developed modular React components, integrated Contentful CMS for dynamic content operations, and optimized Core Web Vitals to achieve sub-3s page loads.
- What stack was used for Frontier — Telecom Services Website Redesign?
- Frontier — Telecom Services Website Redesign was built with JavaScript, Responsive Design, Performance.
- Is there a live demo of Frontier — Telecom Services Website Redesign?
- Yes. Frontier — Telecom Services Website Redesign is live at https://frontier.com/.