SMS Signup Automation — BigCommerce & Google Sheets
Case study by Ameer Hamza
End-to-end signup automation for an SMS deal club: creates a BigCommerce customer, logs the subscriber to Google Sheets, and sends a welcome SMS with the current deal — all within seconds of form submission.
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Overview
Built for a surf equipment retailer's exclusive SMS deal club, this Make.com scenario turns a landing-page signup form into a fully onboarded, paying-ready customer with zero manual work. It checks incoming phone and email against existing records to prevent duplicate signups, handles re-subscribing users who had previously opted out, creates or reuses a BigCommerce customer record, and delivers a welcome SMS plus the current active deal as an MMS.
What I built
- Duplicate-signup detection checking both phone and email against the existing subscriber sheet
- BigCommerce customer creation via native API module, with lookup-and-reuse for existing emails
- Instant welcome SMS plus a conditional MMS follow-up carrying the current active deal
- Graceful handling of unsubscribed users re-signing up, guiding them to text START instead
Role
Automation Design — Architected the multi-route Make.com scenario, BigCommerce and Google Sheets integrations, and Twilio messaging logic, with nested routers and fallback branches for edge cases.
Project FAQ
- What is SMS Signup Automation — BigCommerce & Google Sheets?
- End-to-end signup automation for an SMS deal club: creates a BigCommerce customer, logs the subscriber to Google Sheets, and sends a welcome SMS with the current deal — all within seconds of form submission.
- What was Ameer Hamza’s role on SMS Signup Automation — BigCommerce & Google Sheets?
- Automation Design — Architected the multi-route Make.com scenario, BigCommerce and Google Sheets integrations, and Twilio messaging logic, with nested routers and fallback branches for edge cases.
- What stack was used for SMS Signup Automation — BigCommerce & Google Sheets?
- SMS Signup Automation — BigCommerce & Google Sheets was built with Make.com, BigCommerce, Google Sheets, Twilio.
- Is there a case study for SMS Signup Automation — BigCommerce & Google Sheets?
- Yes. The full build breakdown for SMS Signup Automation — BigCommerce & Google Sheets is published at https://www.ameer-hamza.dev/blog/building-a-complete-sms-marketing-automation-system-with-make.com.